Watch
Live + on-demand + shorts.
Cable, satellite, and online in one app. Five-second skip to the best part. Catch-up for 30 days. Made for vertical or horizontal.
The Channel · № 001 On Air
Where Knowledge
meets Entertainment.
iTV Sri Lanka is the national editorial broadcast home for culture, current affairs, business and lifestyle — reported daily on PEO TV Channel 125, FreeSat Channel 25 and online. Five worlds, one channel, one island’s story, told properly.
ON YOUTUBE Auto-refreshes daily
What's on right now.
The fifteen most recent broadcasts from iTV Sri Lanka — pulled live from the YouTube channel and refreshed every few hours as new episodes drop. Watch any of them right now while the iTV app rolls out.
№ 002 Manifesto
The first platform that says this is ours — owned by Sri Lankans, for Sri Lankans, celebrating Sri Lankan stories.
PLATFORM Coming 2027
Sri Lanka's new TV.
Built for the next decade.
A super-aggregator for Sri Lankan content — live broadcast, on-demand library, social viewing, and a creator economy in one platform. Owned by Sri Lankans, for Sri Lankans, at home and across the diaspora.
Earn
iTV Points & creator tips.
Earn watching, sharing, predicting. Tip Sri Lankan creators directly. Creators keep 85% — not 55%. Built for a real local economy.
Connect
Diaspora, in your timezone.
Watch parties across continents. Real-time chat in Sinhala, Tamil, English. The first connection home for 2 million Sri Lankans overseas.
Reserve your spot.
DIASPORA 2 million Sri Lankans overseas
From home,
wherever home is.
More than two million Sri Lankans live across the United Arab Emirates, the United Kingdom, Australia, Singapore, Canada and beyond. iTV is the first platform built to carry your home with you — live in your time zone, in your language, with the people you grew up with.
2M+
Sri Lankans abroad.
Across 6 launch markets
- United Arab EmiratesDubai · Abu Dhabi · Sharjah UTC+4 · −1.5 h
- United KingdomLondon · Manchester · Birmingham UTC+0 · −5.5 h
- AustraliaMelbourne · Sydney · Perth UTC+10 · +4.5 h
- CanadaToronto · Vancouver · Montréal UTC−5 · −10.5 h
- SingaporeCentral business district UTC+8 · +2.5 h
- QatarDoha UTC+3 · −2.5 h
01
Live, in your timezone.
Diaspora Sync time-shifts iTV's broadcast so the morning news lands at your morning, not Colombo's. Watch the same cricket match together — at the right hour, wherever you are.
02
Cultural footnotes for the second generation.
Live, AI-translated commentary in Sinhala, Tamil, or English. Optional cultural notes explain references your kids may not have grown up with.
03
Watch parties across continents.
Synchronised viewing rooms with real-time chat. Your aunty in Toronto, your cousin in Dubai, you in Melbourne — all on the same broadcast minute.
04
Send money home, mid-broadcast.
Integrated remittance — the $8.1 billion overseas Sri Lankans send home, embedded next to the content you're already watching together.
iTV is the first platform that says "this is ours" — owned by Sri Lankans, for Sri Lankans, celebrating Sri Lankan stories, wherever in the world we wake up.Reserve diaspora early access
BENEFITS Built around you
What you get
that no one else offers.
Five things that make iTV feel personal — not just another video site. Each one is built for you first: the viewer, the diaspora kid, the cricket fan, the family on the sofa. Sri Lankan TV, rebuilt around the people who actually watch it.
№ 01
Captions that get you
For you: Sinhala & Tamil viewers
Real Sinhala and Tamil subtitles — accent, slang, cricket calls, religious references, regional dialect. Trained on Sri Lankan content, not English-to-Sinhala machine translation. Especially for diaspora kids learning the language back: nothing lost in translation, including the joke.
Built for viewers№ 02
Watch with home, not behind it
For you: 2M Sri Lankans overseas
The morning news at your morning, not Colombo's. Diaspora Sync time-shifts the live broadcast so you watch with home, with optional cultural footnotes that explain references you may have forgotten. Sri Lanka, in sync with your day.
Built for viewers№ 03
Stake on the moment
For you: sport & reality fans
Will Sri Lanka win? Who gets eliminated? What will the PM say? Stake iTV Points on outcomes during live broadcasts. Earn premium content, mobile data top-ups, merchandise. Watching becomes participating — without the regulatory risk of real gambling.
Built for viewers№ 04
Back the creators you love
For you: superfans & early adopters
Every iTV creator has a token you can hold. Early supporters get in cheap; value rises as your favourite grows. Coin holders unlock behind-the-scenes content, early releases, member Q&As. The first platform where being a fan becomes an investment.
Built for viewers№ 05
A feed that knows your taste
For you: everyone, eventually
Your iTV gets smarter every day. AI learns what you actually love — long-form vs shorts, drama vs news, weekday vs weekend, Sinhala vs Tamil vs English — and surfaces the next great Sri Lankan story for you. Private, on-device, never shared. A discovery engine built for one viewer: you.
Built for viewersMore
More viewer wins shipping 2027
The roadmap continues
Offline downloads for the train · data-saving mode for 3G areas · "Skip to the best part" AI · family profiles with kids mode · Smart-TV native apps · send-money-home while you watch · watch-parties synced across continents.
Reserve early accessMOBILE iOS · Android · Smart TV
Coming to every screen
you already own.
The full iTV — live broadcast, on-demand library, creator content, diaspora rooms, Predict & Earn — built as native apps for iOS and Android, with Smart TV editions for Tizen, webOS, and Android TV. Pre-register and we'll write the moment a build is ready in your region.
Reserve your spot
Be the first to know.
A single email when your platform's build is ready in your region. Nothing else, no list-trading, easy unsubscribe.
- Free during the early-access window — first six months on us.
- Sinhala · Tamil · English from day one — fully native, not English-translated.
- Watch sync across devices — start on the train, finish on the TV at home.
Also on big screens
The full iTV experience — on the television in your living room.
Samsung Tizen
LG webOS
Android TV
Apple TV
Chromecast
№ 003By the numbers
An island-scale audience.
iTV reaches Sri Lankan households across cable, satellite and online — a measured audience built in two years of consistent, editorial-led programming.
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Followers
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Monthly reach
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Years on air
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Awards · 2025
№ 004The Universe
Five worlds. One channel.
Every iTV production sits within one of five editorial pillars — from the heritage halls of Kandy to the trading floors of Colombo, from the wellness studios of the south to the late-night stages where new Sri Lankan culture is being made.
№ 005Programmes
The catalogue.
Twelve programmes across five editorial pillars — each commissioned in-house, hosted by Sri Lankan journalists, critics and presenters. Filter by pillar; tap any title for hosts and air times.
What are you in the mood for?
№ 006Schedule
What’s on this week.
A traditional seven-day listing. The current half-hour is marked on air — everything else can be marked for a reminder so the next showing reaches you before it begins.
№ 007The Reel
The sound & look of iTV.
Composed and produced in-house — the five-note signature that opens every iTV broadcast, scored for Sri Lankan strings and a single trumpet.
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№ 008Audience Desk
Pitch us a show.
Tell the editorial team what you would like commissioned. The most-requested topics are tracked publicly — your vote shapes what reaches air next quarter.
№ 009Reader Poll
Your vote.
Tomorrow’s lineup.
A quick weekly poll. Aggregate viewer signal feeds the next quarter’s programming brief — directly.
№ 010Recognition · 2025
A year recognised by Sri Lanka’s industry.
Three honours across journalism, programming and audience choice — formal acknowledgment of a team that takes its craft seriously.
№ 011Carriage
Four ways into iTV.
Cable, satellite, online, on mobile. iTV reaches Sri Lankan households across the entire distribution stack — and a dedicated streaming experience is coming next.
№ 012Subscription
Never miss a show.
A brief email when a new programme drops, when iTV goes live, or when a favourite show returns from break. No noise. Easy unsubscribe.
Or join the WhatsApp channel for live show alerts →CREATORS Sri Lankan independent producers
Sri Lankan creators keep 85%.
Not 55%.
The global platforms take half the money your work makes. iTV's creator economy is built differently — direct monetisation, native tools for vertical and horizontal content, distribution across broadcast and streaming, and audience data that stays in Sri Lanka.
We're piloting with a small group of Sri Lankan creators — documentary, drama, music, comedy, news, lifestyle. If you make Sri Lankan content with a real audience, we want you in.
BRANDS & PARTNERS Reach the island
Reach 13.9 million Sri Lankans.
Measured locally.
The global platforms target your Sri Lankan audience with US-built ad servers and pipe the value offshore. iTV is the first platform built to measure Sri Lanka in Sri Lankan terms — Sinhala, Tamil, English, by region and behaviour, with revenue that stays here.
13.9M
Internet users · 59.7% reach
9.0M
Social media users
4.2hrs
Daily mobile time per user
17.7GB
Avg monthly data / user · +11.8% YoY
Three ways to work with iTV:
- Brand partnerships
- Programmatic ad placement
- Predict & Win sponsorship
№ 013Questions, answered
Things you might be wondering.
Short answers to the questions we get most — from viewers on the island, the diaspora abroad, creators looking to partner, and brands sizing up the audience.
What is iTV Sri Lanka?
iTV Sri Lanka is a national editorial broadcast channel covering culture, current affairs, business, lifestyle and entertainment. It airs on PEO TV Channel 125 (HD) and FreeSat Channel 25, and streams live on YouTube at @iTVSriLanka. It is operated by iTV (PVT) Ltd from Colombo.
What channel number is iTV on?
iTV is on PEO TV Channel 125 and FreeSat Channel 25. The same daily lineup also streams free on YouTube at youtube.com/@iTVSriLanka.
How do I watch iTV Sri Lanka from abroad?
Sri Lankans abroad — in the UK, Australia, UAE, Canada, USA, Singapore, Malaysia and across South East Asia — can watch iTV Sri Lanka live, free, on YouTube. The full iTV mobile app launches in 2027 with diaspora-first features including time-zone-aware scheduling and live watch parties.
What programmes does iTV air?
iTV commissions over thirty in-house programmes across five editorial pillars: News & Current Affairs (Jayamaga, Talk with Lalith), Culture (Perahara, Daham Mini), Business (Economy Focus, Biz Frame), Lifestyle (Tharaka Guru, Adarei Amma), and Entertainment (Suriyodaya, Karaliya). New episodes publish daily.
Is iTV available in Sinhala and Tamil?
Yes. iTV broadcasts primarily in Sinhala, with Tamil and English programming. The full Sinhala and Tamil website and app interface launches with the iTV mobile app in 2027 — native to each script, not machine-translated.
How do creators publish on iTV?
iTV runs a Creator Pilot offering Sri Lankan creators an 85% revenue share — significantly higher than YouTube (55%), TikTok (50%) and Facebook (55%). Apply at itv.lk/#creators.
When does the iTV app launch?
The iTV super-aggregator mobile app launches in 2027, with five proprietary innovations: Sinhala Sentiment AI, Diaspora Sync, Predict & Earn, Creator Coin, and the AI Producer Assistant. Pre-launch signup is open for early access.
How can brands advertise on iTV?
iTV reaches 13.9 million internet users and 9 million social media users in Sri Lanka, with measurable local attribution. Brand partnerships and media-kit inquiries: itv.lk/#partners.
№ 014The Bureau
Talk to iTV.
For tips, press enquiries, partnerships or programming submissions — the news desk is on the other end of the line.
- News desk
- +94 77 888 8897
- Editorial
- info@itv.lk
- Studio
-
iTV (PVT) Ltd
№ 013Online
Catch-up & on-demand.
Full episodes, behind-the-scenes clips and special features — published daily to the iTV Sri Lanka YouTube channel and our social handles.
YouTube · Latest broadcasts
— New broadcasts published daily
Open channelFacebook · Live timeline
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